Our Team
Research Analyst
Sumita Pradhan is an ardent writer, educator, and blogger, born and raised amid the tranquil hills of Sikkim, India. Holding a Master’s in Economics from Madurai Kamraj University, Tamil Nadu. She is blended with intellectual and spiritual curiosity with a deep appreciation for philosophy, literature, art, and cinema. Sumita’s journey is driven by purpose and compassion—whether she's sharing insights through her writing or educating underprivileged children with the gift of learning. Her passion reaches beyond writing and academics, grounded in a deep commitment to the power of knowledge to uplift and transform. Through her words, she hopes to guide readers in discovering their inner light, offering ideas that resonate and inspire. Sumita is devoted to instilling the values of wisdom, discipline, and growth, believing that true enlightenment comes from both learning and self-discovery.
Social Media Strategist
As a SEO Strategist with 10 years in the industry, I specialize in understanding how Search Engines work by leveraging the latest trends and technologies to optimize online presence and drive organic traffic. With a proven track record of success, both in-house and at agency/consultancy levels, I've consistently exceeded expectations for some of the well-known brands in the country by implementing innovative techniques of technical SEO, content utilization, link-building campaigns, website development, and analytical skills necessary to interpret data and refine strategies for maximum impact. In an ever-evolving landscape, I stay ahead by mastering recent advancements such as AI-driven search algorithms, voice search optimization, user experience optimization, and E-A-T (Expertise, Authoritativeness, Trustworthiness) principles to ensure sustainable rankings and visibility.